Imprint and legal policy

EMA Group is committed to respecting your privacy and to complying with applicable data protection and privacy laws. You can visit our website without disclosing any personally identifiable information about yourself although please note that we may use cookies and collect other non-personally identifiable information about your browsing activity.

We have provided this Privacy Policy Statement to help you understand how we collect, use and protect your information when you visit our websites and when you generally use our products and services. We wish to help you make informed decisions, so please take a few moments to read the sections below and learn how we may use your personal information.

Privacy Policy


This privacy policy notice is for this website https://bluetraker.com, served by EMA Group d.o.o., Teharje 7b, 3000 Celje, SI_Slovenia and governs the privacy of those who use it. The purpose of this policy is to explain to you how we control, process, handle and protect your personal information while browsing or using this website, including your rights under current laws and regulations. If you do not agree to the following policy, you may wish to cease viewing / using this website.

Owner and Data Controller

EMA Group, Teharje 7B, 3000 Celje, Slovenia - EU

Owner contact email: [email protected]

Policy key definitions

"I", "our", "us" or "we" refer to the business, (EMA Group, BlueTraker & other trading names), "you", "the user" refer to the person(s) using this website. GDPR means General Data Protection Act. Cookies mean small files stored on a users computer or device.


The legal basis of processing

Under GDPR EMA Group may process Personal Data relating to Users if one of the following applies:

  • Users have given their free, specific, informed, and unambiguous consent for marketing content subscription (e.g. periodical newsletter)
  • Provision of Data is necessary for the performance of an agreement with the User and/or for any pre-contractual obligations thereof
  • Processing is necessary for compliance with a legal obligation to which the Owner is subject
  • Processing is related to a task that is carried out in the public interest or in the exercise of official authority vested in the Owner
  • Processing is necessary for the purposes of the legitimate interests pursued by the Owner or by a third party

EMA Group will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.

Types of Data collected

Personal Data may be freely provided by the User, or, in case of Usage Data, collected automatically when using this Website.

Among the types of Personal Data that this website collects, by itself or through third parties, there are:

  • Email Address, First Name and Last Name (freely provided by the user via subscription forms on this Website)
  • Usage Data and Cookies (collected automatically when using this Website).

Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed before the Data collection.

Unless specified otherwise, all Data requested by this Website is mandatory, and failure to provide this Data may make it impossible for this Website to provide its services. In cases where this Website specifically states that some Data is not mandatory, Users are free not to communicate this Data without consequences to the availability or the functioning of the Service.

Users who are uncertain about which Personal Data is mandatory are welcome to contact EMA Group.

Users are responsible for any third-party Personal Data obtained, published or shared through this Website and confirm that they have the third party's consent to provide the Data to the Owner.

Processing of your personal data


EMA Group takes appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the user Data.

The Data processing is carried out using computers and/or IT-enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to the EMA Group, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of this Website (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the EMA Group.

The updated list of these parties may be requested from the EMA Group at any time.


The Data is processed at the Owner's operating offices and in any other places where the parties involved in the processing are located.

Depending on the User's location, data transfers may involve transferring the User's Data to a country other than their own. To find out more about the place of processing of such transferred Data, Users can check the section containing details about the processing of Personal Data below.

Retention time

Personal Data shall be processed and stored for as long as required by the purpose they have been collected for. Therefore:

  • Personal Data collected for purposes related to the performance of a contract between the Owner, and the User shall be retained until such contract has been fully performed.
  • Personal Data collected for the Owner’s legitimate interests shall be retained as long as needed to fulfil such purposes. Users may find specific information regarding the legitimate interests pursued by the Owner within the relevant sections of this document or by contacting the Owner.
  • The Owner may be allowed to retain Personal Data for a longer period whenever the User has given consent to such processing, as long as such consent is not withdrawn.
  • Furthermore, the Owner may be obliged to retain Personal Data for a longer period whenever required to do so for the performance of a legal obligation or upon order of authority.

Once the retention period expires, Personal Data shall be deleted. Therefore, the right to access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after the expiration of the retention period.

The purposes of processing

The Data concerning the User is collected to allow EMA Group to provide its Services, as well as for the following purposes: Direct marketing, Analytics, Backup saving and management and Contacting the User.

Users can find further detailed information about such purposes of processing and the specific Personal Data used for each purpose in the respective sections of this document.

Detailed information on the processing of Personal Data

Personal Data is collected for the following purposes and using the following services.

  • Mailing list, marketing messages or newsletter (this Website)

By registering on the mailing list or for the newsletter, the User’s email address will be added to the contact list of those who may receive email messages containing information of commercial or promotional nature concerning this Website. Although EMA Group websites do not require users to sign up a login, in the future your email address might also be added to this list as a result of signing up to this Website or after making a purchase.

Under the GDPR EMA Group uses the lawful consent basis for anyone subscribing to our newsletter or marketing mailing list. We only collect certain data about you, as detailed in the "Types of data" section above. Any email marketing messages we send are done so through an EMS, email marketing service provider. An EMS is a third party service provider of software/applications that allows us to send out email marketing campaigns to a list of users/subscribers.

Our EMS provider is MailChimp. Please check their respective »Privacy for contacts« policy. 

Email marketing messages that we send may contain tracking beacons/tracked clickable links or similar server technologies to track subscriber activity within email marketing messages. Where used, such marketing messages may record a range of data such as times, dates, IP addresses, opens, clicks, forwards, geographic and demographic data. Such data, within its limitations, will show the activity each subscriber made for that email campaign.

Any email marketing messages we send are in accordance with the GDPR. We provide you with an easy method to withdraw your consent (unsubscribe) or manage your preferences / the information we hold about you at any time. See any marketing messages (for example a footer of a Newsletter) for instructions on how to unsubscribe or manage your preferences; you can also unsubscribe here, otherwise, contact the EMS provider.

Personal Data collected: First name, Last name, Email Address, country, IP Address, Date and Time of subscription

Place of processing: United States of America – Privacy Policy – Opt Out.

  • Contact form (this Website)

By filling in the contact form with their Data, the User authorizes this Website to use these details to reply to requests for information, quotes or any other kind of request as indicated by the form’s header.

Personal Data collected: First name, Last name, Email address, Country, Industry, Job Title and Position.

  • Analytics

The services contained in this section enable EMA Group to monitor and analyze web traffic and can be used to keep track of User behaviour.

Google Analytics (Google Inc.)

Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google utilizes the Data collected to track and examine the use of this Application, to prepare reports on its activities and share them with other Google services.

Google may use the Data collected to contextualize and personalize the ads of its own advertising network. 

Personal Data collected: Cookies and Usage Data.

Place of processing: United States of America – Privacy Policy – Opt Out. Privacy Shield participant.

  • Backup saving and management

This type of service allows EMA Group to save and manage backups of this Website on external servers managed by the service provider itself. The backups may include the source code and content as well as the data that the User provides to this Website.

The Data is saved and backed up at the Owner's operating offices and in any other places where the parties involved in the processing are located. EMA Group might use third party services such as Google Drive and DropBox.

Personal Data collected: various types of Data as specified in the privacy policy of the service.

Place of processing: EMA Group's operating offices and the United States – Privacy Policy. Privacy Shield participant.

The rights of Users

Users may exercise certain rights regarding their Data processed by EMA Group.

Users entitled to broader protection standards may exercise any of the rights described below. In all other cases, Users may inquire with EMA Group to find out which rights apply to them.

In particular, Users have the right to do the following:

  • Withdraw their consent at any time. Users have the right to withdraw consent where they have previously given their consent to the processing of their Personal Data.
  • Object to the processing of their Data. Users have the right to object to the processing of their Data if the processing is carried out on a legal basis other than consent. Further details are provided in the dedicated section below.
  • Access their Data. Users have the right to learn if Data is being processed by the Owner, obtain disclosure regarding certain aspects of the processing and obtain a copy of the Data undergoing processing.
  • Verify and seek rectification. Users have the right to verify the accuracy of their Data and ask for it to be updated or corrected.
  • Restrict the processing of their Data. Users have the right, under certain circumstances, to restrict the processing of their Data. In this case, EMA Group will not process their Data for any purpose other than storing it.
  • Have their Personal Data deleted or otherwise removed. Users have the right, under certain circumstances, to obtain the erasure of their Data from EMA Group.
  • Receive their Data and have it transferred to another controller. Users have the right to receive their Data in a structured, commonly used and machine-readable format and, if technically feasible, to have it transmitted to another controller without any hindrance. This provision is applicable provided that the Data is processed by automated means and that the processing is based on the User's consent, on a contract which the User is part of or on pre-contractual obligations thereof.
  • Lodge a complaint. Users have the right to bring a claim before their competent data protection authority.

Details about the right to object to the processing

Where Personal Data is processed for the public interest, in the exercise of an official authority vested in the Owner or for the legitimate interests pursued by the Owner, Users may object to such processing by providing a ground related to their particular situation to justify the objection.

Users must know that, however, should their Personal Data be processed for direct marketing purposes, they can object to that processing at any time without providing any justification. To learn, whether the Owner is processing Personal Data for direct marketing purposes, Users may refer to the relevant sections of this document.

How to exercise these rights

Any requests to exercise User rights can be directed to EMA Group through the contact details provided in this document. These requests can be exercised free of charge and will be addressed by EMA Group as early as possible and always within one month.


Applicability of broader protection standards

While most provisions of this document concern all Users, some provisions expressly only apply if the processing of Personal Data is subject to broader protection standards.

Such broader protection standards apply when the processing:

  • is performed by an Owner based within the EU
  • concerns the Personal Data of Users who are in the EU and is related to the offering of paid or unpaid goods or services, to such Users
  • concerns the Personal Data of Users who are in the EU and allows the Owner to monitor such Users’ behaviour taking place in the EU
  • Additional information about Data collection and processing

Legal action

The User's Personal Data may be used for legal purposes by EMA Group in Court or in the stages leading to possible legal action arising from improper use of this Website or the related Services.

The User declares to be aware that EMA Group may be required to reveal personal data upon request of public authorities.


Additional information about User's Personal Data

In addition to the information contained in this privacy policy, this Website may provide the User with additional and contextual information concerning particular Services or the collection and processing of Personal Data upon request.

System logs and maintenance

For operation and maintenance purposes, this Website and any third-party services may collect files that record interaction with this Website (System logs) use other Personal Data (such as the IP Address) for this purpose.


Information not contained in this policy

More details concerning the collection or processing of Personal Data may be requested from EMA Group at any time. Please see the contact information at the beginning of this document.


How “Do Not Track” requests are handled

This Website does not support “Do Not Track” requests.

To determine whether any of the third-party services it uses honour the “Do Not Track” requests, please read their privacy policies.

Changes to this privacy policy

EMA Group reserves the right to make changes to this privacy policy at any time by giving notice to its Users on this page and possibly within this Website and/or - as far as technically and legally feasible - sending a notice to Users via any contact information available to the Owner. It is strongly recommended to check this page often, referring to the date of the last modification listed at the bottom.

Should the changes affect processing activities performed by the User’s consent, EMA Group shall collect new consent from the User, where required.

EMA Group

Celje, May 25th, 2018


This site uses cookies - small text files that are placed on your machine to help the site provide a better user experience. In general, cookies are used to retain user preferences, store information for things like shopping carts, and provide anonymised tracking data to third party applications like Google Analytics.

As a rule, cookies will make your browsing experience better. However, you may prefer to disable cookies on this site and on others. The most effective way to do this is to disable cookies in your browser. We suggest consulting the Help section of your browser or taking a look at the About Cookies website which offers guidance for all modern browsers

Terms of Use

The information contained in this website is for general information purposes only. The information is provided by EMA Group and while we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the website for any purpose. Any reliance you place on such information is therefore strictly at your own risk.

In no event will we be liable for any loss or damage including without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of, or in connection with, the use of this website.

Through this website you are able to link to other websites which are not under the control of [business name]. We have no control over the nature, content and availability of those sites. The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them.

Every effort is made to keep the website up and running smoothly. However, EMA Group takes no responsibility for, and will not be liable for, the website being temporarily unavailable due to technical issues beyond our control.

Copyright Notice

All content published on this website is protected by laws for protection of intellectual property. Reproduction, modification, distribution and any other use outside the limits of copyright law requires the prior written consent of the author or creator of the content.

Downloading and copying content from this website is solely permitted for private use, not for commercial purposes. In the event that contents on this page were not created by the person(s) operating the page, third-party copyrights have been observed. Third-party contents are labelled as such.

Nevertheless, if you happen to discover a copyright infringement, please bring it to our attention. Upon receiving knowledge of such violations, we will remove the corresponding content as soon as possible.

Marketing Brochures

Disclaimer - For Brochures

By using or accessing the brochure, you agree with the Disclaimer without any qualification or limitation. EMA group reserves the right to terminate, revoke, modify, alter, add and delete any one or more of the terms and conditions outlined in the brochure. EMA Group shall be under no obligation to notify the user of the amendment to the terms and conditions and the User shall be bound by such amended terms and conditions.

Computer-generated images, walkthroughs and render images used on this brochure are the artist's impression and are indicative of the actual designs. The imagery used on the brochure may not represent actuals or may be indicative of style only. The information on this brochure is presented as general information and no representation or warranty is expressly or impliedly given as to its accuracy, completeness or correctness. It does not constitute part of a legal offer or contract. Brochures and marketing materials may unintentionally include inaccuracies or errors with respect to the description of a plot/flat size, site plan, floor plan, a rendering, a photo, elevation, prices, taxes, adjacent properties, amenities, design guidelines, completion dates, features, zoning, buyer incentives, etc. Further, the actual design/construction may vary in fit and finish from the one displayed in the information and material displayed on this brochure.

The user must verify all the details and specifications, including but not limited to the area, amenities, specifications, services, terms of sales, payments and all other relevant terms independently with our sales/marketing team prior to concluding any decision for buying any unit in any of our projects/developments.

Notwithstanding anything, in no event shall EMA Group, their promoters, partners/directors, employees, and agents be liable to the visitor/ user for any or all damages, losses and causes of action (including but not limited to negligence), errors, injury, whether direct, indirect, consequential or incidental, suffered or incurred by any person/s or due to any use and/or inability to use this brochure or information, action taken or abstained through this brochure. While enough care is taken by the EMA Group to ensure that information in the brochure is up to date, accurate and correct, the readers/users are requested to make their independent inquiry before relying upon the same.

BT App privacy policy



1. General provisions

General Terms and Conditions for using BT App (henceforth referred to as General Terms and Conditions) lay out the guidelines of using BT App and govern the relationship between EMA d.o.o., Teharje 7B, 3000 Celje, Slovenia (henceforth referred to as EMA) as the developer and provider of BT App and end users.

EMA reserves the right to change or amend the General Terms and Conditions without prior notice. Unless otherwise specified, the amended terms and conditions shall enter into force on the day of publication at BlueTraker website available at www.bluetraker.com, and are considered binding for BT App users from that day onwards.

2. Definitions

BlueTraker is a telematic device, mounted on Fishing Vessels, which sends VMS (Vessel Monitoring System) data to EMA backend system over two separate communications channels (GPRS and Iridium Satellite).

TDS Backend Server is an essential part of BlueTraker Environment. It aggregates and process VMS data send from BlueTraker devices all over the world.

BT App is an application which offers additional functionalities to users of BlueTraker device, such as activation of distress signal on open water, simple chat options with VMS authorities and change of BlueTraker status (fishing mode, sailing mode etc.)
User encompasses the end-users, i.e., customers of BT App and Authorities

3. BT App

3.1. Main information

BT App is essentially fully integrated with BlueTraker device and expends its functionalities. It is provided exclusively to users who have purchased a BlueTraker device. It uses broadband connection only during registration. After successful registration it communicates only with BlueTraker. BT App uses TDS solely for registration purposes. During registration User must provide its phone number and full name in order to receive Bluetooth paring information (needed to work with BlueTraker).

3.2. Registration of BT App

In the registration process a BlueTraker device is paired with BT App. User can register BT App only if a BlueTraker device was purchased as well. Corresponding registration code must be used during registration process in order to verify BlueTraker device.

The following data must be provided during the registration:
• Phone number
• BlueTraker serial number
• BlueTraker Registration Code
• Owner name
• Owner vessel

Once all info above is entered in registration form, user will receive activation code on his phone in order to finish pairing process with BlueTraker. Once registration process is finished BT App only communicates with BlueTraker. It doesn’t communicate with backend system and doesn’t process any personal or location data.

3.3. Un-registration of BT App

User can unregister its BlueTraker terminal from the BT App at any time. To achieve this he must simply remove the BlueTraker terminal from “Select devices” screen. This results to data deletion on TDS backend server as well. From this point on the BlueTraker terminal is again available for pairing with other users.

3.4. Location usage

The application needs location permission in order to work with the device's Bluetooth module. The application does not collect any location data.
Location data is not being collected in the background. Location data is only being used while actively using the application due to Bluetooth module permissions.

4. Technical Support

Technical support for users of BT App is provided by authorized Repairers and qualified installers. List of authorized Repairers and qualified installers (i.e. authorized persons) is available at www.bluetraker.com

Technical support for is provided in the form of physical assistance at the user location and in the form of remote assistance in accordance with these General Terms and Conditions. Technical support is provided during workdays, between 7 am and 3 pm. The provider undertakes to allow the authorized Repairer to provide technical support. The provider does not assume responsibility for the work of authorized Repairers. The payments for the services rendered are made directly to the authorized Repairer.

5. Force majeure

The provider assumes no responsibility for any damage, delay or functional deficiencies of the BT App resulting from force majeure or events that could not be affected, prevented or deterred.

6. Provider's obligations

The provider undertakes to make all the necessary efforts to ensure the smooth and faultless operation of BT App. The provider undertakes to develop and upgrade of BT App. In case of technical, software or other upgrades and updates the provider reserves the right to temporarily suspend the operation of BT App. The provider does not assume the responsibility for short-term interruptions that occur at the time of the upgrade or due to the upgrade.

The provider undertakes that in any operation, which involves the processing of the users personal data, it will act in accordance with the applicable regulations governing the field of personal data protection.

7. Copyright

The full content, as well as the platform and design features of BlueTraker, BT App and other accompanying and support systems (hereinafter: all content) are copyrighted and copyright protected.

All rights reserved. All content is copyrighted and can be used by users only for private and non-commercial purposes that comply with the rules set out in these terms and conditions, and in no way for public or commercial purposes. It is strictly forbidden to distribute, copy, reproduce, represent, adapt, modify, publish, transmit, translate, sell or otherwise dispose of all or part of all content of BlueTraker, BT App and accompanying support systems without the express written permission of the provider. Users shall be deemed to have been informed that, from the date of first use of BT App, the provider may initiate civil and/or criminal proceedings against the infringer in the event of infringements of copyright or other intellectual property rights.

8. Final provisions

The legal validity of these provisions, the relationship between the provider and the user, as well as resolving possible disputes, falls under the jurisdiction of the regulations in force in the territory of the Republic of Slovenia, except insofar as the regulations governing the field of consumer protection and which apply in the country of the user provide a more comprehensive protection. All possible disputes shall be resolved by the court having jurisdiction at the place where the provider has its principal place of business.

Insofar as an individual provision of these General Terms and Conditions proves invalid, this does not affect the validity of other provisions.

Notwithstanding the other provisions of this chapter, the provider reserves the right to submit claims arising from the misuse of copyright or other rights reserved to it under these General Terms and Conditions and relating to other general acts of the provider, and to enforce them under the law applicable in the country of the user.

General Terms and Conditions enter into force on 3/3/2021. General Terms and Conditions are available at website www.bluetraker.com.

EMA d.o.o. | Teharje 7b | 3000 Celje | Slovenia

+ 386 3 428 48 00
[email protected]
[email protected]

Leading the innovation

With state of the art technology and comprehensible solutions for vessel tracking and monitoring, BlueTraker sits firmly at the forefront of global industry leaders. Vessel Monitoring Systems for Fisheries, LRIT and SSAS terminals, BlueSenz range of wireless sensors for fisheries and FuelTraker make the core of our expertise based on hybrid GPRS/Satellite tracking.

"Prenova spletne strani je sofinancirana s pomočjo Evropskega sklada za regionalni razvoj, Ministrstva za gospodarski razvoj in tehnologijo ter javne agencije SPIRIT Slovenija."

EMA d.o.o. | Teharje 7b | 3000 Celje | Slovenia

+ 386 3 428 48 00
[email protected]
[email protected]

Leading the innovation

With state of the art technology and comprehensible solutions for vessel tracking and monitoring, BlueTraker sits firmly at the forefront of global industry leaders. Vessel Monitoring Systems for Fisheries, LRIT and SSAS terminals, BlueSenz range of wireless sensors for fisheries and FuelTraker make the core of our expertise based on hybrid GPRS/Satellite tracking.

"Prenova spletne strani je sofinancirana s pomočjo Evropskega sklada za regionalni razvoj, Ministrstva za gospodarski razvoj in tehnologijo ter javne agencije SPIRIT Slovenija."

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